Robin Grönholm

Senior strategic designer crafting engagement and value – for user and business. Also a fully capable frontend (JavaScript) developer.

A collection of crafts within the sphere of user experience and service design.


Workshop: Design storm with customer support

Video of a workshop with customer support

Client: Afa Försäkring

When: 2024-Q2

Why: identify and map the most central pain points among customers calling customer support. Also picking up design ideas on how to solve them. Also strengthening the collaboration with customer support and frequently use them as a source of various customer truths.

Duration: 2 hours

Tool: Miro


Workshop: Design storm with product team “Mina sidor”

Video of a workshop with Mina sidor product team

Client: Afa Försäkring

When: 2024-Q1

Why: identify and map the collective design ideas of the team.

Duration: 4 hours

Tool: Miro